What We Do
Media Relations
Media relations is at the core of everything that we do. We believe strongly in the power of media coverage to grow a business, spread an idea, or raise awareness for an issue, which is why we make it our top priority to secure high-quality earned media placements for all of our clients.
​
Specific media relations activities include:
​
-
Media pitch development
-
Targeted media outreach
-
Coordination of client interviews
-
Securing media coverage
-
Coverage monitoring and reporting
-
Relationship-building with key media contacts
Social Media
Social media is a company necessity - but it can be a huge responsibility, requiring a great deal of time and attention. Free yourself up by letting us handle - or assist with - your social media for you.
​
Specific social media activities include:
​
-
Social media strategy
-
Drafting social media language
-
Developing a posting schedule
-
Identifying - and engaging with - key social media influencers
-
Incorporating social media activities into a broader PR strategy
Content Creation
Content is king in today's world. We can help with a range of communications-related content needs, freeing you up to manage the rest of your business.
​
Specific content creation activities include:
​
-
Development of company e-newsletters
-
Media kit development
-
Content strategy and scheduling
-
Writing company backgrounders, executive bios, & other messaging documents
Launches
You might be about to launch the greatest thing the world has ever seen - but if no one knows about it, does it matter? Let us help get your launch the attention it deserves.​
​
Specific launch activities include:
​
-
Pre-launch communications strategy and planning
-
Development of launch communications materials
-
Targeted media outreach - before, during, and after launch
-
Coordination of launch-focused communications activities
Thought Leadership
If you want to be recognized as a leader in your space, a thought leadership campaign is an essential tool. ​
​
Specific content thought leadership activities include:
​
-
Planning and strategy
-
Development and placement of op-eds and contributor content
-
Personal social media strategy
-
Speaking engagements
-
Event submissions
Communications Consulting
Do you look forward to handling communications yourself, or in-house, but you're not quite sure where to start? Sign up for a consulting package, and we'll talk you through what to do and how. Lean on us as a resource.
​
Consulting is offered on an hourly basis, or as part of a custom package. Contact us for more details about our limited consulting services and packages.